Passive income online

In this article I want to touch on the topic of private e-commerce, as well as the business of producing and selling their information via the Internet (info business). What is observed today in this niche?

A huge number of very talented and productive people are involved in this business. All of them say that they receive passive income on the Internet from their activities. They constantly publish and sell their new information products, conduct mailing lists, provide some kind of service, etc.

But for some reason, not everyone is glued to this wonderful picture. The fact is that most Internet entrepreneurs continue to be involved again and again in this activity, and at the same time they promote the idea that they lead their activities to passive income on the Internet with the help of technical automation. But if you face the truth, it will be seen that all such activities are tied to the personal involvement in the business of these people. And if so, then it’s too early to talk about passive income on the Internet.

Even some of the most famous and advanced people in this business are involved in their business as much as 8-12 hours a day and so 5-6 days a week! Too much, isn't it? Yes, even if the involvement is only an hour a week, it will still not be related to passive income.

The most interesting thing is that if most of the Internet entrepreneurs stop doing their business for at least 2-3 months, stop doing mailing lists, do not improve their products and services, stop coming up with new ideas, then the profitability of the business will begin to decline steadily. And this means that you will again have to issue newsletters, motivate customers again, engage in advertising and marketing, use new chips, etc.

It is clear that e-commerce in this form will not be a source of passive income. It turns out that if you build a business linearly, according to the “from one to many” principle, then your personality will be constantly involved in business processes. Since everything is tied to it, such a business model will not exist without it.

The question arises, how then to get out of this circle?
I think many people know the books of Robert Kiyosaki, and you also probably know about the cash flow quadrant. If not, here is his model:
R is an employee;
C - private entrepreneur;
B - the owner of a large business;
And I'm an investor.

What is the Kiyosaki quadrant for? Yes, so that you can clearly see that out of the majority of people in RuNet who are engaged in information business or promoting services via the Internet, only a few are confidently in the “B” quadrant, that is, they have brought their business to the state of a passive source of income. The rest remain in the S quadrant, only own their work and work for themselves. The key difference is that they are not free from their own business!

Even if you hire other people, they will still remain private entrepreneurs. Because production and marketing in business depends on their personal activities.
For most Internet entrepreneurs, this is a cyclical process. He forces them again and again to act personally and push the business. Let's face it and see that there is no passive income for anyone in this area right now!

So is passive income on the Internet real or is it all a beautiful myth?
Today, for the vast majority of Internet entrepreneurs, this is still a myth. And only for units of reality. How are these units different from others? In my humble opinion, these people set themselves the goal from the very beginning - to undertake only activities that lead to passive income. If you always keep this in mind before starting to do something and work somewhere, then creating a source of passive income will be more likely! Because what is in your brain will inevitably become your reality!